About Us

10 Years Experience
Reliable Courier Delivery
After Sales Support
Quality Guaranteed

Silver Wholesalers is an online supplier of gorgeous sterling silver jewelry and serves both the South African market as well as international customers. Our focus is on customer service and satisfaction.

14 years of silver charms experience:

The store had its roots back in 2006 where we started selling Sterling Silver Pandora-compatible charms and bracelets on eBay.

We were based in Belgium at the time and had the Belgian distributorship for Biagi Charm Bracelets. We were selling not only on the European eBays but would manage to sell and ship the charms to the USA before the local US sellers could get them to their customers! Within a year we were a Silver Power Seller with over 14000 positive feedbacks.

We were also the Biagi distributors for the Middle East from 2007 to the end of 2008. We have vast experience in sourcing quality products and online retail. In 2010 we returned to South Africa and focused on other online retail stores. The love of shiny genuine silver jewellery remained and finally we have found reliable suppliers, reasonable shipping and are now able to offer these to you.

Carlo Biagi jewelry was based in Firenze, Italy, but theirs was not what you would think of as a traditional Italian charm bracelet. Their collection consisted of bracelets, necklaces and anklets that hold both European-style beads (like Troll beads, Lovelinks, Chamilia beads, and Pandora) and their line of traditional-style charms but also had a unique adapter to in corporate charms with a lobster clasp, (like the charms from the Thomas Sabo charm club) onto your charm bracelet.

The Carlo Biagi beads came in a huge variety of styles and materials: sterling silver, gold, Murano glass, plain glass, glow in the dark glass, pave, wood, rubber, Swarovski crystals, enamel, pearls, semi-precious stones and cubic zirconia. The collection consisted of over 1,000 beads and several different charm carriers.

Biagi later closed their silver charms division down and now focus only on their modulate coin and pendant range.

This extensive experience with genuine sterling silver charms and charm bracelets means that we can pass this knowledge on our customers and only offer the highest quality charms, necklaces, bracelets, earrings and other sterling silver items. We also provide high quality displays and accessories to the jewellery trade.

We have a retail outlet and should you wish to purchase individual items please visit us here:

As mentioned, our focus is on customer service and 100% satisfaction. We’re dedicated to giving you the very best of high quality jewellery, and offering a clear and hassle-free online shopping experience.

We hope you enjoy our products as much as we do!

Some memories of our Biagi bracelets…

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