With over a decade of experience in the fine and fashion jewellery industry, we are delighted to be able to offer you a stunning selection of sterling silver jewellery at amazing prices. Founded in Europe in 2006, the Silver Charms Store is not only a B2C company but is now also able offer B2B wholesale services dedicated to contributing to the success of jewellers, wholesalers and resellers from around the globe.

We are based in South Africa but through our global contacts we are able to supply you with all your jewellery needs no matter where you are!

We offer a great selection of trendy, fast-selling .925 Sterling Silver and handmade jewelry at the most competitive prices.

We are genuinely interested in supporting your happiness and success.

We invite you register through our website for access to our stunning collection, or if you have any questions or queries contact us. On registration, we will notify you if your request for wholesale orders has been approved. Once approved you will be able to log into your account area as well as the special order form page.

Phone: +27 83 750 2097   Email: admin@silvercharms.store

Wholesale Requirements and Pricing

In order to qualify for our wholesale option, please take a moment to read and familiar yourself with our wholesale program.

Wholesale customers first need to register using our WHOLESALE REGISTRATION FORM.

We will then assess your application and send you your login details to the wholesale area on the website. To enable our discounted prices, we request our clients to meet our minimum order requirements:

•    Minimum order, mixed items: ZAR3000 (Approximately US$200)

We offer 2 tiers:

  • Level 1: This if for customers who purchase less than R10 000.00 in 1 month.
  • Level 2: Once you have averaged over R10 000.00 in purchases for 3 months we’re happy to offer you an additional 10% off your purchases.

Ordering Options

The wholesale order form on the website is a simple list that allows you to select multiple items on one page without visiting each item.

We prefer all orders to be placed through our website. Should this not be possible, we will accept email orders once your account has been approved. Please note that the website stock is updated weekly and this is also our electronic/digital catalogue.

We do have a order form available as a spreadsheet: please let us know if you require a copy. You simply decide which items you want to order by putting in the quantity. Totals are then calculated on the 1st page of the spreadsheet (“ORDER” page). Once you send the order form back we will prepare an invoice for you. On payment (EFT or credit card), we then process the order and delivery to you takes about 10 – 12 days. There are no additional costs (delivery to you is free).

Wholesale customers are able to order items that may not be physically in stock here in Cape Town as these bulk orders are not dependent on the stock we have on hand in South Africa at the moment.

Payment Options

We accept payments for wholesale orders via:

  • Payfast (credit/debit cards, Mobicred and instant EFT) – South African orders
  • Bank-to-Bank transfers – South African orders
  • Stripe – South African and international orders
  • Paypal – international orders

For bank transfers, we cannot process your order until the funds have cleared in our account. Unfortunately we cannot offer credit facilities.

Order processing

Once you have placed your order, please allow for 2- 5 days for us to process your order. You will receive your shipment notification within this period.

Shipping Options

We offer free insured and express courier delivery, door to door, with the most cost-effective courier or the courier of your choice for all wholesale orders. All orders will have a tracking number and the this will be sent to your as soon as the order is shipped.

Wholesale orders will take about 10-12 working days to arrive.

South Africa:

•    Internet Express
•    The Courier Guy

International Orders:

  • DHL
  • EMS

Please notify us of your preferred courier if you have one.

For international orders all parcels are shipped with official export documents issued by the our supplier’s country Customs Department. Official export documents will provide you with maximum savings on import duties, authentication of the products and certification of their origin.

South African orders do not have any import duties or other fees payable however international orders may be required to pay these fees on arrival and this will be for your account. Your shipping agent will notify you of any customs duties or taxes payable. Your courier also acts as your customs-clearing agent. If imports duties are due, the invoice will be processed by them.

Receiving Your Order

Your Satisfaction is Guaranteed

Please inspect your order as soon as it arrives and kindly contact us within 2 days from shipment arrival date with your feedback and information regarding any issues with our products or services.

Please enjoy the successful selling of your new jewelry collection and contact us whenever necessary…

Please remember that we are always here for you! We invite you to contact us whenever necessary, with your feedback or with your next order.

Return and Exchange Policies

All items shipped within South Africa are inspected prior to delivery. However, mishaps do occur and we apologise if this happens.

The following conditions apply to all items from The Silver Charms Store:

  • We will give a full refund or exchange if any of the items are damaged on receipt or if you are not 100% satisfied with the quality. Please log a return within 48 hours after you received your items by emailing us. We will cover the return and replacement shipping cost.
  • If you selected the wrong item or size the return and replacement shipping cost will be for your account. You can combine your replacement with a new order and we will only bill you for the return shipping cost.
  • We will give a full refund or exchange if any of the items have any quality issues within the first 2 working days.
  • We will replace your item for the same item for any quality issues within the first 5 days. We will cover the return and replacement shipping cost.
  • Any quality issues after 30 days will be handled on a case by case basis.

Please CONTACT US and attach clear photos of the items that your have an issue with.

  • Please follow the instructions that are provided by our customer service team.
  • Returns will be processed within 3 business days of receipt of your item(s).
  • You will receive an email notification once your return is processed.
  • Please note that payment processing is beyond our control and it may take up to 7-10 additional business days for the funds to be credited to your account used during checkout.

Returns must be received within 14 days. If more than 14 days have passed since your purchase, unfortunately we cannot offer you a refund or exchange.

To be eligible for a return, your item must be unused and in the same condition that you received it. It must also be in the original packaging. The cost incurred to have it returned to us will be for your account.

Unfortunately, for hygiene reasons, earrings are exempt from being returned unless they are defective as well as chains. Chains, by nature, are extremely delicate and need to be handled with great care by the wearer.

There are certain situations where only partial refunds are granted: (if applicable)

  • Any item not in its original condition, is damaged, or missing any parts for reasons not due to our error.
  • Any item that is returned as it is the incorrect size, unsuitable or an unwanted gift. We will charge a 30% restocking fee and the return shipping is your the customer’s account.

Returns process
E-mail us as soon as possible within the allowed returns period, to arrange for the return / exchange process.

Refunds (if applicable)
Once your return is received and inspected, we shall send you an email to notify you that we have received your returned item and the amount of your refund.
Your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within 7-10 working days.

Sale items (if applicable)
Only regular priced items may be refunded, unfortunately sale items cannot be refunded. The only time this will not apply is in the event of defective products.

Minimum Retail Prices

When reselling our items, we ask that you stick to the recommended retail pricing as set by the retail prices on our website www.silvercharms.store. Singular items can be put on sale in order to move stock or for special sale days. Overall prices should be in line with market prices.

Stock images

We are happy for you to make use of our product image library for marketing purposes. Images are downloadable in .zip file format per item. Please note that these images are optimized for web and social media platforms (they may be the wrong resolution if you want to use them for print). The Silver Charms Store logo and branding can also be used if necessary – please contact us in this regard should you require this option.

The images are available for download from within the individual product listings. These images are only available to logged in wholesale users.

Social Media “Shoutouts”

We try and spread our wholesalers out around the country so that specific areas only have 1 contact person. We will also do a “shout-out” via our social media channels to let customers know that they can purchase directly from you.3

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